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Business Partner Spotlight: ASAP Legal
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Evolution Without Compromising Quality

By Armen Rostomian, Executive Vice-President and
Julian Laussade, Senior Account Executive

When we started in this business, some of us had to attach magnetic antennae to the roof of our cars so that we could use our CB radios to keep in contact with our dispatch department. A few years later we were there when fax machines were introduced. Do you remember the reams of waxy fax paper? That was revolutionary in our industry. Then eventually email changed everything. We were there and each time we evolved with the times and the ever-emerging technological innovations.

Ultimately our job has always been to take the assignment from point A to point B. This seems like an overly simplistic way to look at what we do but in essence it is at the root of our business. The difficulty is to do it
consistently and with the highest quality control.

We began ASAP with the thought of offering the very best service with the highest quality control and at the same time with a boutique-style atmosphere. We believe that all of our clients are our business partners. Every day we are given opportunities to strengthen our relationships with our clients. Life is in constant change and our biggest challenge is to adapt with the flow of that change.

And now, we have just seen the Los Angeles County Court System (the largest of its kind in the US), shift its
operations to E-filing. This transition has been a very difficult one for everyone from the clerks to us to all law firms. But, as always, ASAP is at the tip of the spear. Our office staff has slightly shifted their routines from prepping documents for hand filing to scanning documents to be E-filed. We have evolved but still haven’t lost focus of our goal which is to make our client’s life easier.

Our clients have an increasingly demanding environment and that’s where we step in, acting as your concierge of e-services. When it comes to submitting legal documents, we can assist in taking the sting out of your daily court filing and legal support requirements. Our hallmark is “The Most Hands on Team in the Industry”, where technology meets the human factor of expertise, customer care and follow through.

Armen Rostomian
Executive Vice-President








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